Why Your Blonde Goes Brassy — And How ROAR Fixes It
WELCOME TO ROAR STORIES
Ever washed your hair, glanced in the mirror and thought, “Why does my blonde suddenly look like I’ve been on a two-week sun holiday… in November? You are not alone. Blonde hair loves to misbehave — but at ROAR, we know exactly how to tame it.
BEAUTIFUL BLONDE
BRASSY BEFORE
WHY DO BLONDES GO BRASSY?
Brassiness happens when your blonde loses its cool tones and reveals the underlying warm pigments. A few things can speed this up:
Hard water
Heat styling
Sun exposure
Using the wrong shampoo
Colour not being refreshed often enough
It’s totally normal — but very fixable.
HOW WE KEEP BLONDE BEAUTIFUL
Here’s what the Pride does to keep your blonde fresh, clean, and glowing:
1. Personalised Toners
Think of toner as your blonde’s favourite oat latte — calming, cooling, and making everything look smoother.
2. Kerasilk & Goldwell Colour Care
We choose colour-care products that protect your tone, add shine, and guard against heat and UV.
3. KMS Styling Protection
Heat protection is non-negotiable. It keeps your blonde bright instead of burnt.
4. Regular Glossing Sessions
Coming in every 6–8 weeks keeps your colour looking intentional — never accidental.
WHAT WE RECOMEND AT ROAR
Kerasilk Color Protecting Shampoo & Conditioner – gentle and tone-safe
KMS Color Vitality Blonde Shampoo – keeps brass at bay
Goldwell Dualsenses Color Serum – shine + protection in one
Your stylist can match the perfect combo for your hair type.
A LITTLE ROAR WISDOM
Healthy, happy blonde hair is a team effort — you + us. We’ll do the salon magic; you do the home care. Together, we keep your blonde fierce.
If your blonde is feeling a bit more “rawr” than ROAR, pop into any of our salons — Strathbungo, Muirend, or Giffnock — and we’ll bring back the brightness.
ITS MORE THAN HAIR - ITS A PRIDE THING